“Can a French DTC supplement brand scale nationally by leveraging revenue-based financing (Storfund) against its e-commerce receivables?”
Apyforme is a French direct-to-consumer health and wellness/nutrition brand selling supplement products formulated and manufactured in France. The company operates an e-commerce storefront at apyforme.com, hosted on Scaleway infrastructure. Based on the legal notice, the editorial responsible is Yoann Bonnassieux, headquartered in Andrézieux-Bouthéon (Loire, France). The company appears to be a small DTC brand with over 6,000 customers and a 4.9/5 rating, offering free delivery over €30.
Apyforme was founded by Yoann Bonnassieux and is headquartered in Andrézieux-Bouthéon, France.
Get a read on where your own stack stands against Apyforme and the rest of its category — what they built versus bought, which providers they use, and where the gaps in your own strategy and competitive set actually are.