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Ambit Finvest

“Can an NBFC-turned-digital-lender use co-lending partnerships and API-driven onboarding to profitably scale priority-sector MSME credit across India's underserved market?”

Founded2006
HQMumbai, Maharashtra, India
IndustryFintech / Lending
The story

Founded in 2006 as Ambit Retail Finance Private Limited, the company is the NBFC arm of Ambit Group — historically known as an investment bank. Over time it pivoted toward MSME credit, adding unsecured business loans, secured business loans, and used commercial vehicle loans. A major digital inflection came via a 2022 partnership with Bajaj Finserv Direct's SKALEUP arm to build a fully digital, paperless onboarding and lending platform. The company has since layered co-lending partnerships with public-sector banks and DCB Bank to leverage cheaper bank capital for priority-sector lending.

Last 12 months
2025-06
2025-08
2025-00
Product timeline
2006
Incorporated as Ambit Retail Finance Private Limited in Mumbai, Maharashtra, focused on NBFC lending.· lending
2022
Partnered with SKALEUP (Bajaj Finserv Direct) to launch a D2C digital lending platform and instant loan mobile app targeting MSME business owners.· lending
2023
Ambit Finvest business loans listed on Bajaj Markets distribution platform, expanding D2C reach.· lending
2023
Entered co-lending alliance with Union Bank of India, SIDBI, and Central Bank of India under the RBI co-lending framework for priority-sector MSME credit.· lending
2025
Partnered with Salesforce to digitise customer onboarding processes.· pivot
2025
Signed fourth co-lending alliance with DCB Bank to provide secured business loans to MSMEs at blended interest rates.· lending
Regulated entities
1
regulatory licence held by Ambit Finvest
Licence types, jurisdictions and registered entities are in the Embedded Finance Index report.
The stack
1 layer disclosed in Ambit Finvest’s embedded-finance stack
Lending
Unsecured Business Loan (up to ₹50 Lakhs)Secured Business LoanUsed Commercial Vehicle LoanStructured Finance / Security-based LendingShareholding Consolidation FinancingM&A FinancingHoldco FinancingCo-lending (MSME) with DCB BankCo-lending (MSME) with Union Bank of IndiaCo-lending (MSME) with SIDBICo-lending (MSME) with Central Bank of India
Accounting gap: none

Ambit Finvest — frequently asked

Where is Ambit Finvest headquartered?

Ambit Finvest is founded in 2006 and headquartered in Mumbai, Maharashtra, India.

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